Petal and Pixel

  Plastic pollution has become one of the most recognisable symbols of ocean harm. We’ve all seen the images: turtles tangled in bags, seabirds with bottle caps in their stomachs, beaches littered with fragments that will outlive us by centuries. The world agrees — something must be done. But in the rush to “solve” the plastic crisis, a new problem has emerged: The Plastic Mirage. A wave of ocean‑themed greenwashing that looks like progress… but isn’t. This week, we’re pulling back the curtain. Not to shame. Not to overwhelm. But to empower you — gently, clearly, and honestly — to recognise when ocean protection is real, and when it’s just marketing dressed in sea‑blue packaging. 🌿 1. The Rise of Ocean‑Flavoured Greenwashing As public concern grows, companies have learned that “ocean‑friendly” sells. But many of these claims fall into three categories: A. The “Recycled Ocean Plastic” Illusion Some brands claim their products are made from “ocean plastic,” but the material often co...